外贸英语函电 下载 网盘 kindle mobi 115盘 pdf pdb rtf

????本书包括七个方面的主要内容。涉及外贸函电绪论、建立贸易关系、询盘、报盘和还盘、订单和合同、支付方式、装运和保险、申诉和索赔。本书特色：.项目化

????2.任务化3.职场化。本书共分7个项目，理念上有突破、教法上有突破。本书打破了以往教材只重视函电写作的编写体例。本书通过对话，引出函电写作的内容，同时对国际商务活动中的商务知识进行了拓展，在突出了一定写作知识的基础上，着重强调函电写作的实践性，理论部分为1/3,

????实践部分为2/3。在项目任务实践活动的分析基础上，消化吸收理论知识，使理论与实践紧密结合起来，培养学生的实际操作能力。

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Project?1?Introduction?Remarks

Task?1?Structure?of?Business?Letters

Task?2?Form?of?Business?Letters

Task?3?Writing?Principles?of?Business?Letters

Project?2?Establishing?Business?Relations

Task?1?The?First?Communication?from?the?Seller

Task?2?The?First?Communication?from?the?Buyer

Task?3?Credit?Inquiry

Project?3?Enquiry,?Offer?and?Counter-offer

Task?1?General?Enquiry?and?Reply

Task?2?Specific?Enquiry?and?Reply

Task?3?Firm?Offer

Task?4?Non-firm?Offer

Task?5?Counter-offer

Project?4?Order?and?Contract

Task?1?Orders?and?Acknowledgement

Task?2?Acceptance?or?Rejection?of?Orders

Task?3?Sending?Contract

Project?5?Terms?of?Payment

Task?1?Suggesting?a?Certain?Term?of?Payment

Task?2?Asking?for?an?Easy?Payment

Task?3?Urging?Establishment?of?L/C

Task?4?Asking?for?Amendment?to?L/C

Task?5?Asking?for?Extension?of?L/C

Project?6?Shipment?and?Insurance

Task?1?Packing?Requirements

Task?2?Shipment

Task?3?Insurance

Project?7?Complaints?and?Claims

Task?1?Complaints?and?Reply

Task?2?Claims?and?Settlement

Reference参考文献

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外贸英语函电，ISBN：9787308102629，作者：蒋景东