Management Information Systems:Managing the Digital Firm&Multimedia Student CD Package:International Edition 下载 网盘 kindle mobi 115盘 pdf pdb rtf

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内容简介:
These authoritative authors continue to define the MIS course by providing comprehensive and integrative coverage of essential new technologies, information system applications, and their impact on business models and managerial decision making in an exciting and interactive manner.
书籍目录:
Part One Organizations, Management and the Networked Enterprise
Chapter 1 Information Systems in Global Business Today
Chapter 2 Global E-Business How Businesses Use Information Systems
Chapter 3 Information Systems, Organizations, and Strategy
Chapter 4 Ethical and Social Issues in Information Systems
Part One Project Analyzing Business Processes for an Enterprise System
Part Two Information Technology Infrastructure
Chapter 5 IT Infrastructure and Emerging Technologies
Chapter 6 Foundations of Business Intelligence Databases and Information Management
Chapter 7 Telecommunications, the Internet and Wireless Technology
Chapter 8 Securing Information Systems
Part Two Project Creating a New Internet Business
Part Three Key System Applications for the Digital Age
Chapter 9 Achieving Operational Excellence and Customer Intimacy Enterprise Applications
Chapter 10 E-Commerce Digital Markets, Digital Goods
Chapter 11 Managing Knowledge
Chapter 12 Enhancing Decision Making
Part Three Project Designing an Enterprise Information Portal
Part Four Building and Managing Systems
Chapter 13 Building Information Systems
Chapter 14 Project Management Establishing the Business Value of Systems and Managing Change
Chapter 15 Managing Global Systems
Part Four Project Redesigning Business Processes for Healthlite Yogurt Company
International Case Study
Your Digital Portfolio
References
Glossary
Photo and Screen Shot Credits
Indexes
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作者简介:Jane Price Laudon is a management consultant in the information systems area and the author of seven books. Her special interests include systems analysis, data management,MIS auditing, software evaluation, and teaching business professionals how to design and use information systems.
Jane received her Ph.D. from Columbia University, her M.A. from Harvard University,and her B.A. from Barnard College. She has taught at Columbia University and the New York University Graduate School of Business. She maintains a lifelong interest in Oriental lan-guages and civilizations.
The Laudons have two daughters, Erica and Elisabeth, to whom this book is dedicated.
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