Blackwell管理百科全书 下载 网盘 kindle mobi 115盘 pdf pdb rtf

The new edition of The Blackwell Encyclopedia of Management: Strategic Management includes a new preface by the current editor, John McGee. He acknowledges the signal contribution of Derek Channon and outlines the key current trends in the field of strategic management. Fully updated new edition covers over 160 key terms and concepts in strategic management; Contains contributions from more than 55 international contributors; Gives more explicit attention to 'competitive strategy' and 'competitive advantage'; Fully treats the 'resource-based view', with recent developments around the 'knowledge- based view'; Introduces the 'new economy', specifically economics of knowledge and information and the nature of network externalities; Outlines the key current trends in the field of strategic management in the editor’s preface.

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The new edition of The Blackwell Encyclopedia of Management: Strategic Management includes a new preface by the current editor, John McGee. He acknowledges the signal contribution of Derek Channon and outlines the key current trends in the field of strategic management. Fully updated new edition covers over 160 key terms and concepts in strategic management; Contains contributions from more than 55 international contributors; Gives more explicit attention to 'competitive strategy' and 'competitive advantage'; Fully treats the 'resource-based view', with recent developments around the 'knowledge- based view'; Introduces the 'new economy', specifically economics of knowledge and information and the nature of network externalities; Outlines the key current trends in the field of strategic management in the editor’s preface.